EUROPEAN COMMISSION
Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs
Innovation and Advanced Manufacturing
Tourism, Emerging and Creative Industries
Brussels, 07/03/2016
GROW F4 (2016) 1324546
Simata doamna/ Stimate domn,


Potentialul imens al economiei digitale este inca neexploatat in Europa. Exista dovezi conform carora noi oportunitati digitale creeaza noi oportunitati de afaceri.

Perspectivele de crestere oferite de economia digitala in Europa sunt promitatoare de asemenea si in ceea ce priveste furnizarea de solutii impotriva ratele de crestere ale somajului si de crearea de noi oportunitati de locuri de munca, in special pentru cei tineri.

Imbunatatirea utilizarii tehnologiilor digitale si a serviciilor online se numara printre prioritatile politicii Comisiei Europene.

Turismul reprezinta unul dintre factorii cheie ce contribuie in economia Europeana, iar acest lucru este esential. Consolidarea digitalizarii IMM-urilor din turism va permite industriei turismului European sa prospere in lumea digitala de astazi.

In prezent, exista foarte putine date si informatii disponibile cu privire la nivelul digitalizarii specific sectorului turismului la nivelul Uniunii Europene, cat si cu privire la obstacolele ce impiedica intreprinderile de turism din Uniunea Europeana sa isi imbunatateasca utilizarea instrumentelor digitale.

In prezent, exista foarte putine date si informatii disponibile cu privire la nivelul digitalizarii specific sectorului turismului la nivelul Uniunii Europene, cat si cu privire la obstacolele ce impiedica intreprinderile de turism din Uniunea Europeana sa isi imbunatateasca utilizarea instrumentelor digitale.

In acest sens, am aprecia daca ati putea contribui cu timpul si experienta dumneavoastra prin participarea la aceasta cercetare.


Va multumim anticipat pentru participare.

Toate cele bune,

Carlo CORAZZA
[e-signed]
EUROPEAN COMMISSION
Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs
Innovation and Advanced Manufacturing
Tourism, Emerging and Creative Industries
Brussels, 07/03/2016
GROW F4 (2016) 1324546
Dear Sir / Madam,


The huge potential of the digital economy is underexploited in Europe. There is evidence that new digital opportunities create new business opportunities.

The growth prospects offered by the digital economy in Europe are promising also in terms of providing solutions for the soaring rates of unemployment and creating new job opportunities, particularly for young people.

Enhancing the use of digital technologies and online services is among the European Commission's policy priorities.

Tourism is one of the key contributors to the European economy and as such is critical to ensure the competitiveness of EU tourism. Enhancing digitalisation of tourism SMEs will enable the European tourism industry to thrive in today’s digital world.

Currently, there is very little data and information available on the level of digitalization specifically in the tourism sector at EU level as well as on the obstacles preventing EU tourism businesses to improve their use of digital tools.

In view of this, the European Commission has commissioned a research project to determine the level of digitalisation of European tourism SMEs and the barriers these organisations are facing.

In this regard, we would appreciate if you could contribute with your time and experience by participating in this research.


Thank you in advance for your participation.

Kind regards,

Carlo CORAZZA
[e-signed]